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Facebook’s Look Back Videos and the Power of Personalization

Vidyard

For the past few days, “look back” videos have been a new recurring theme on my Facebook feed. To celebrate the 10th anniversary of the social network, Facebook has made personalized videos based on your profile. At least, everything Facebook knows about – which is a surprising amount. Don’t believe me?

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4 Video Marketing Metrics You Can’t Live Without

Vidyard

Our steps include: defining your content strategy based on Narrowcasting principles, building your video marketing studio, creating “teaser” content videos which leverages YouTube to drive new leads to your website and conversion point. Simple, isn’t it? Sadly, that’s easier said than done.

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34 (of the) Best Google+ Tips, Tactics and Guides of 2011

Webbiquity

It’s the tool Google will use to beat Facebook. Google Plus Tips, Tactics and How-To Guides. Circles enable you to ‘narrowcast’ messages…Suddenly, Google+ can enable micro-targeting via circles.”). How to Migrate from Facebook to Google+ by How-To Geek. It will fundamentally change SEO.

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