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Facebook Stats that Every Social Marketer Should Know

Adobe Experience Cloud Blog

billion active users (including 71% of online adults in the United States), a 94% increase in shared content since 2012, and enough spending money to buy several small countries , it’s clear that Facebook isn’t going anywhere soon. TrackMaven focused their investigation on Facebook pages with – at minimum – 1,000 Likes.

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The 7 Best Social Media Analytics Tools for Marketers in 2020

Hubspot

To aid with monitoring engagement, HubSpot's software allows users to publish on the go directly through the CRM. This is a sample report that gives a high-level overview of audience insights, demographics that are crucial when planning a social media campaign. Here is a sample ActiveCampaign custom reports page.

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Social Pros 16 – Jay and Eric Strike Back

Convince & Convert

Let’s talk a little bit about Facebook, shall we? Some of the people listening to this podcast may have heard of Facebook. Eric : I think this is going to be the Facebook episode. Jay : It may be, so we are recording this in the shadow of the Facebook IPO, and two things actually happened today. I say, probably not.

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Dump the Sales Funnel in Favor of Lifecycle Marketing

Content Marketing Institute

Ardath Albee, who has been a longtime pioneer in our industry, spoke about “ lifecycle marketing ” on the Marketo blog. Books published by a brand leader. According to GeoMarketing, customers exchange more than 2 billion messages with businesses on Facebook every single month. The difference is clear.

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The Life of a Content Asset: Tracking Real ROI

Adobe Experience Cloud Blog

Author: Dayna Rothman We recently submitted one of our most successful content assets of the year, 2014 Sample Social Media Tactical Plan , for a content award on measurable ROI. I looked at a variety of really interesting metrics to determine what impact, if any, this tactical plan had on Marketo’s marketing efforts and bottom line.

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A High-Level B2B Marketing Budget Breakdown

Adobe Experience Cloud Blog

Before you have valuable, historical metrics to inform your campaign optimization and budget allocation, h ere’s a sample marketing budget breakdown that you can use as a guide: Campaign Planning and Content Creation: 40-50%. Facebook, LinkedIn, Target) offer excellent targeting options. Workforce Marketing: 10%.

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The 17 Best Social Media Management Tools

Webbiquity

Sample review: “Mobile networks or Utility companies love Hootsuite as it allows them to delegate customer messages to different team members and these can be managed overall by an administrator. Create image posts with graphics pre-sized for Twitter, Facebook, Instagram, and Pinterest. Google Review Count: 437. 4) Sprout Social.