Remove Facebook Remove Information Remove Newsletter Remove Personalization Remove Wiki
article thumbnail

Three steps for B2B marketers to build a personal social media presence

Chris Koch

In my last post, I hope I convinced you why you should establish a personal presence in social media even if your company hasn’t done so yet. In pursuing a personal presence in social media, I had it easier than you will. You may have to adopt a more split business personality (and do more work). Pick an RSS tool.

article thumbnail

Social Media is Simpler Than You Think

Webbiquity

At its core, social media is not about doing new things, but about doing things you’ve always done as a business person differently. It provides a rich new toolset and set of techniques for carrying out these processes, but the processes themselves are familiar: listening , networking , interacting , information sharing , and promoting.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

6 Ways Marketing Content Can Support a Customer Service Team

Hubspot

Customer Success might already receive their company blog's newsletter, but their conversations with clients can benefit from more tailored recommendations. An internal wiki or intranet for sharing resources with coworkers is the perfect space for a content library. Time to create some informational middle-of-the-funnel content.

article thumbnail

The Ultimate Guide to Hiring a PR Agency in 2020

Hubspot

For instance, people may become aware of your brand through PR tactics such as organic social media presence, and then convert into sales from your marketing tactics such as Facebook ads. If there is only one person who will be the face of your brand, it's important to anticipate common reporter questions and have canned answers prepared.

PR 95
article thumbnail

The Bamboo Project Blog

Buzz Marketing for Technology

Most organizations still see blogs as a way to push their content to learners, which to my mind makes blogs simply a multimedia e-newsletter. Sending one person to a conference can potentially educate your entire organization. We have to get past this idea of the Web as simply a more efficient mechanism for dumping information.

Web 2.0 100
article thumbnail

5 Keys to Effective Knowledge Transfer for Nonprofits

Buzz Marketing for Technology

Whether the movement of information is one-way (knowledge transfer) or a two-way flow (knowledge exchange), an organizations ability to pursue its core mission can depend in large part on effective communication. and give them the information that is most useful to them, then follow up to ensure that your message wont be forgotten.

Web 2.0 100
article thumbnail

The Growth Hacking Playbook: Your Ultimate List of Growth Hack Resources

Hubspot

We also used the winning messaging to inform other pages," Webb said, "and make them more collaboration-focused as well.". Kimmel shares her growth marketing insights on her website and you can sign up for her monthly newsletter. Create a custom audience on Facebook. Create a custom audience on Facebook. Cross-pollinate.