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Diversifying Your Engagement Channel Mix to Keep Up with Changing Customer Expectations

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APRIL 19, 2022

B2B brands are becoming more and more prevalent in traditionally B2C or peer-to-peer channels like podcasts and YouTube. A good example of an acquisition channel is social media. Good examples of a nurture channel include email nurture programs. Good examples of a nurture channel include email nurture programs.

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Top of Funnel Advertising Channels Peer-to-peer Elasticity 130
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The Key to Successful In-Person Events

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OCTOBER 20, 2015

For example, tomorrow is the official start of MarketingProfs B2B Forum in Boston and one of my favorites. Keep the momentum going post-event with a recap of the event via a blog post or share a video of top sessions on YouTube. The best events are the ones with the best content, but there is more to it than just great programming.

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Personalization B2B Sales Youtube Course 100
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