Customer Experience Matrix

DECEMBER 13, 2020

The CDP Institute Daily Newsletter provides a steady supply of grist for my pattern detection mill. But the selection of items for that newsletter isn’t random. Intent data has been a particular focus with recent announcements from TechTarget , ZoomInfo , Spiceworks Ziff Davis , and Zeta Global. remote work is here to stay.

Marketing AI 367

Marketing AI Privacy Peer-to-peer Amazon 367

Zoominfo

SEPTEMBER 3, 2018

Think customer newsletters, product log in pages, customer-specific email sends. 3. Use surveys to scale event attendance. Fact: 36% of event marketers say their biggest challenge is increasing event registration ( source ). Would you recommend our products to your colleagues?

Customer Surveys 133

Customer Surveys Business Webinar Metrics Buyer Personas 133

Zoominfo

SEPTEMBER 3, 2018

Think customer newsletters, product log in pages, customer-specific email sends. Use Surveys to Scale Event Attendance Fact: 36% of event marketers say their biggest challenge is increasing event registration ( source ). Would you recommend our products to your colleagues?

Customer Surveys 100

Customer Surveys Business Webinar Metrics Buyer Personas 100

Vidyard

SEPTEMBER 14, 2021

7 Account-Based Marketing Tactics for B2B Organizations 2.1 Email and Newsletter Campaigns 2.3.2 Top Sales Newsletters 2.1 Zoominfo 2.5 The Shift to Virtual Events and Conferences 2. Tip 1: Be a Part of the Event 2.2 Part 3: 7 Types of Digital Marketing for Startups 3.1 Email Marketing for Startups 3.5

Marketing Budget 65

Marketing Budget Enterprise Management Work Management Marketing Management 65

Vidyard

FEBRUARY 2, 2021

7 Account-Based Marketing Tactics for B2B Organizations 2.1 Email and Newsletter Campaigns 2.3.2 Top Sales Newsletters 2.1 Zoominfo 2.5 The Shift to Virtual Events and Conferences 2. Tip 1: Be a Part of the Event 2.2 Part 3: 7 Types of Digital Marketing for Startups 3.1 Email Marketing for Startups 3.5

Sales Management 65

Sales Management Top of Funnel Video Marketing Paid Content 65

Vidyard

SEPTEMBER 23, 2021

7 Account-Based Marketing Tactics for B2B Organizations 2.1 Email and Newsletter Campaigns 2.3.2 Top Sales Newsletters 2.1 Zoominfo 2.5 The Shift to Virtual Events and Conferences 2. Tip 1: Be a Part of the Event 2.2 Part 3: 7 Types of Digital Marketing for Startups 3.1 Email Marketing for Startups 3.5

Sales Management 65

Sales Management Video Marketing Product Enterprise Management 65

Vidyard

SEPTEMBER 23, 2021

7 Account-Based Marketing Tactics for B2B Organizations 2.1 Email and Newsletter Campaigns 2.3.2 Top Sales Newsletters 2.1 Zoominfo 2.5 The Shift to Virtual Events and Conferences 2. Tip 1: Be a Part of the Event 2.2 Part 3: 7 Types of Digital Marketing for Startups 3.1 Email Marketing for Startups 3.5

Video Marketing 65

Video Marketing Sales Management Product Enterprise Management 65