Martech

SEPTEMBER 29, 2023

AI has now enhanced this capability, but it also raises ethical concerns. How can marketers balance innovation and privacy? However, AI also introduces a new legion of ethical considerations for marketers to navigate. Transparent privacy policies and easy-to-understand terms and conditions are essential.

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Sprout Social

SEPTEMBER 26, 2023

It’s also crucial to pay careful attention to the terms and conditions (T&C) as the situation is unique in the case of AI vendors. Even the Federal Trade Commission (FTC) has minced no words , cautioning AI vendors to practice ethical marketing in a bid to stop them from overpromising capabilities.

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Content Marketing Institute

NOVEMBER 13, 2018

From the Cambridge Analytica and Facebook scandal to the arrival of the EU’s General Data Protection Regulation (GDPR), 2018 has pushed data privacy into the headlines. HANDPICKED RELATED CONTENT: Why You May Want to Rethink Data, Privacy, and Content. Who reads all those terms and conditions anyway?

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SocialPilot

FEBRUARY 26, 2024

When we talk about AI in marketing terms, it means AI can enhance the work of marketers by providing insights and automating tasks, allowing for more creativity and personalized customer engagement. The model combines data from macroeconomics, social media, and search engine data. Wouldn’t it be an amazing power to have?

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SalesIntel

SEPTEMBER 14, 2023

Read Reviews: Check for customer reviews and testimonials on independent review platforms, industry forums, and social media. It can include data from online forms, social media profiles, and other online sources. Look for companies that specialize in your industry or niche. Also, ask about any auto-renewal procedures.

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Webbiquity

JUNE 16, 2022

Though web scraping is growing rapidly in popularity and being deployed widely, it’s vital to understand the legal and ethical requirements. This article presents a look at the etiquette of web scraping and what ethical rules and legal measures exist regarding automatic web data collection. Also, read the terms and conditions.

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Convert

FEBRUARY 9, 2021

What is Ethical Optimization & Why Should You Care? What’s more… the GDPR was a precursor of other initiatives like the ePrivacy Directive and the California Privacy Rights Act. The better approach is to embed ethical A/B testing in your company and make it a part of your organization’s culture. That is all. GDPR, CCPA 2.0,

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