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24 questions to ask ABM vendors before signing the contract

Martech

Most B2B marketing organizations today practice some kind of account-based marketing (ABM) strategy. At its most basic, that means investing marketing and sales resources in guiding high value accounts through the journey to conversion. Your vendor shortlist. Narrow your list down to those vendors that meet your criteria.

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Event Registration Software: 13 Top Picks For Your Events [2023]

SpotMe Blog

Event registration software. With the right event registration solution, you can streamline your entire registration process, drive signups with personalized experiences, and collect valuable first-party attendee data. What Is Event Registration Software and How Can It Help You? What Does Event Registration Software Do?

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SpotMe named a Leader in The Forrester Waveâ„¢: B2B Event Management Technology, Q1 2023

SpotMe Blog

Put the ever-evolving event tech landscape on top of all that and it sure does make choosing the right event management technology more complex than ever. That’s why Forrester has released The Forrester Wave : B2B Event Management Technology, Q1 2023 report. Keen to get into the details?

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How to increase event attendance: 15 proven ways to get people to come to your events

SpotMe Blog

Use social media, email marketing, and promotional partnerships to spread the word. Or if you’re a professional services provider and strengthening network connections is a top priority for your audience, make sure there’s plenty of time for networking at your event. Then, tailor content and messaging to resonate with each segment.

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HCP engagement: emerging trends, success metrics, and omnichannel strategies

SpotMe Blog

HCP engagement is a top priority for all pharma enterprises due to a drastic change in HCP needs and expectations. They ran about 500 marketing and medical events in APAC by the end of Q3 in 2022. Emerging HCP engagement trends. But what are the top 3 emerging HCP engagement trends? There’s no doubt about it.

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The ultimate guide to successful pharmaceutical meeting and event planning

SpotMe Blog

With 20+ years of experience working alongside 10 of the top 20 leading life science and pharma companies, we know what successful pharma event management looks like. 6 Marketing After making the above decisions, it’s time to start marketing your pharmaceutical meeting. We are creating a pharma meeting planning checklist. “For

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Digital Natives in Our Midst | Advice and Opinion

Buzz Marketing for Technology

Solution Centers |. Personal IT Organization Enterprise Partner/Vendor. Space Management. Inventory Management. Document Management. Web Services. Enterprise Architecture. Time Management. Project Management. Enterprise. Risk Management. Knowledge Management.