Biznology

JUNE 6, 2018

If you’re a small or medium size business selling to consumers, you probably want to both automate and personalize your marketing campaigns. Your emails are more relevant. But they’re years behind in terms of pre-customer, top-of-the-funnel campaigning. – Conduct drip email, SMS or Facebook ad campaigns based on segments.

Marketing Automation Services 167

Marketing Automation Services Top of Funnel Enterprise Management Work Management 167

Biznology

FEBRUARY 13, 2015

Overview: There are four primary elements of a B2B targeted marketing campaign: Targeting, segmentation and list selection. Over the years various experts have said that this element is worth from 50-70% of the campaign’s success, and I agree. In most B2B campaigns, the objective is to find new potential customers. Creativity.

List Brokers 80

List Brokers Ad brokers B2B Work Management 80

Biznology

APRIL 2, 2015

No more campaigns. That means no more campaigns. Jeffrey Rohr, VP of marketing insights at Salesforce.com, puts a slightly different spin on this matter, with his intriguing point that B2Cis increasingly taking a page from the B2B playbook. Sign up for our emails here. Look at e-commerce and social media,” he says.

B2B Marketing 80

B2B Marketing B to B Marketing Management Paid Search Agency 80

Biznology

JULY 28, 2015

I mean, you may think it’s a long way down the road to the chemist, but that’s just peanuts to the Internet ) to come up with a hyper-targeted list of online influencers with whom to engage during the online influencer outreach, long-tail blogger outreach, and social media marketing campaigns I run for my clients.

Research 80

Research Process Long Tail Marketing Blogger 80