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Oracle Eloqua Update: Fast-Track Lead Gen

Valasys

In a statement given to Demand Gen Report , Pierre Custeau, VP, product management, Oracle Eloqua had this to say about marketer problems, “As customer expectations continue to evolve, marketers are facing more pressure than ever to deliver the consistent and connected experiences needed to drive sales and strengthen brand and customer loyalty.”.

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Sales Lead Generation: 8 Tips to Sharpen Your Strategy

SnapApp

So they need an effective way to disqualify leads that are not interested, ready, or able to invest in your product or service for any number of reasons. Say your company makes a software that integrates with HubSpot and Marketo. The post Sales Lead Generation: 8 Tips to Sharpen Your Strategy appeared first on SnapApp.

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How to Use Technographics and Firmographics to Build Targeted Segments

SalesIntel

This can include information about their devices, the software and apps they use, their online behavior, and more. For example – your company may discover that your biggest clients are using marketing automation tools like Marketo or Eloqua. Schedule Demo Technographic and Firmographic Data: Use Cases 1.

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Top 10 Posts on B2B Lead Gen for 2010

The Point

Eloqua’s “Juan Eloqua” Campaign: Email Creative at Its Best. Blog Makeover Nets Sales Leads for Software Company. The First (Almost) Clickable Direct Mail. 21 Tips & Other Impressions from the Marketo User Summit. Help Our Client Choose a Logo (Poll).

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7 Best Marketing Automation Software in 2022

SendinBlue

Wondering if you need marketing automation software? More conversions, increased productivity, and more sales leads are among the key benefits of marketing automation. So if you haven’t implemented automation software yet, it’s a crystal clear sign it’s time to find one. What Is Marketing Automation Software?

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Beyond Financials: VC & IPO Due Diligence on Sales & Marketing Metrics

ViewPoint

The two groups of characteristics speak to a question posed in Lauren’s article, “Why do you need that much money to build a software company?” ” The short answer: intense competition and the requirement for large, ever-expanding direct sales forces to close complex mid-sized and enterprise deals.

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B2B Lead Generation Blog: On B2B Demand Generation tools and Lead Generation Dashboards

markempa

« Closed-Loop Marketers More Likely to Reach ROMI Goals | Main | Lead Generation via Podcasts: An Interview With Paul Dunay » On B2B Demand Generation tools and Lead Generation Dashboards CEOs continue to demand better ROI measurement and accountability from marketers.