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B2B Marketing University: For Now, Marketing Automation and CRM Are Still Separate

Customer Experience Matrix

Joe Moloney gave a more detailed answer about limits in Salesforce.com in particular, including lack of CAN-SPAM compliance and limits on mass emails. The immediate take-away here is that the industry still needs to educate prospective buyers on why marketers need a separate system. Vendors take note.

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Infusionsoft: Impressive Marketing Power for a Very Low Price

Customer Experience Matrix

The company’s marketing is tightly targeted at very small businesses (under 25 employees) but its marketing features are competitive with demand generation products aimed at much larger firms. The fifith core function, integration with Salesforce.com , is not provided because Infusionsoft has its own sales automation capabilities.

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Social Pros 16 – Jay and Eric Strike Back

Convince & Convert

In social, that’s Buddy Media and Vitrue, and then on the complete other end of the spectrum you have email products that are simple and small business-y and still kind of pack a punch, but they’re never going to fit sort of the significant businesses needs. The higher education needs to get disrupted episode.

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The 10 Best Customer Service and Customer Engagement Platforms

Webbiquity

those in business/industrial firms, government agencies, non-profits, educational institutions, financial services, and healthcare) are well aware of the data they are providing to vendors, just through normal product usage. Owned by Salesforce.com. 8: The Four Best Online Education Tools For Business Pros. #9:

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Seven Groups of Tools for Designing and Optimizing Websites

Webbiquity

For example, website redesign projects are often a response to: Business changes: Acquisitions, growth, new product lines, or rebranding efforts can all drive website re-launches. Market changes: New product categories, such as customer experience optimization or customer engagement platforms , need to be supported with educational content.

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30+ Women in Marketing Who You Needed to Follow Yesterday

Directive Agency

Seen in Forbes as the most influential women in social media and recognized by Forbes Woman as one of the Top 20 Women Bloggers, Ann Handley is the Chief Content Officer of MarketingProfs, a training, and education company with the largest community of marketers in its category. Maria Pergolino.

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Nine Winning Digital Marketing Strategies From The B2B World

Webbiquity

The mobile game app is the perfect example of an idea that is just as educational as it is entertaining. Time Warner Cable Business Class did exactly that when they ran a social campaign across YouTube, Twitter, and Facebook to share videos and stories about how the connectivity provider helped users across industries.