Sun.Jan 07, 2024

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The Best of Ahrefs’ Digest: Articles We Loved in Q4 2023

Ahrefs

I thought it would be cool to put together a list of articles that stood out—the ones that resonate with our community and spark ideas and inspiration for what to do next.

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How to Use ChatGPT to Analyze Your Media Plan Performance

Bionic

Want to use ChatGPT to analyze your media plan performance? Bionic now enables you to export your media plan data for use with your favorite AI tools. AI Is Finally Living Up to Its Hype In 1955, John McCarthy, an Assistant Professor of Mathematics at Dartmouth College, coined the term “artificial intelligence” as he was organizing The Dartmouth Summer Research Project on Artificial Intelligence.

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7 Sales Phrases That Will Supercharge Your Credibility with Buyers, According to HubSpot's Sales Director

Hubspot

So, like, I’ve been a salesperson for years and, well, I’ve learned kind of a few things. And today, I want to, um, share some of what I’ve learned with you — if that’s okay? If you’re a salesperson and you speak like this, here’s a reality check: It is going to be very, very hard to convince prospects to buy. No matter how much you know, if you don’t speak like an authority figure, you’ll never be treated like one.

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Looking Back, Looking Forward - 2024 Edition

B2B Marketing Directions

Source: Shutterstock The beginning of a new year is what behavioral scientists call a temporal landmark, a date that stands out as more meaningful than others. Temporal landmarks often prompt us to make significant changes in our lives or commit to pursuing new goals. If you doubt the power of temporal landmarks, just consider how often we make "New Year's resolutions" to lose weight, or begin a regular exercise program, or learn a new skill.

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WorkCast's Ultimate Webinar Handbook 2024

Elevate your webinar game with WorkCast's Ultimate Webinar Handbook! Packed with insights from our seasoned webinar experts, this comprehensive guide is your go-to resource for mastering the art of B2B webinars. Learn the fundamentals, from defining webinars to exploring their benefits and diverse use cases. Discover the key elements of running a successful webinar, avoiding common mistakes, and making your sessions more engaging.

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Subject Lines that Demand to be Opened

Conversica

The post Subject Lines that Demand to be Opened appeared first on Conversica - Powerfully Human - Revenue Digital Assistants.

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