Marketing Insider Group

DECEMBER 12, 2015

“Quality means doing it right when no one is looking.” ― Henry Ford Ahh, quality. It’s elusive golden word tossed around at least 20 times a day. If you’re the type of human being who refuses to roll with a mediocre definition of “quality,” you probably came here to define and learn what makes “quality […]. The post What Exactly Is Quality Content?

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Content Marketing Content Marketing 181

Hubspot

DECEMBER 12, 2015

This post originally appeared on HubSpot's Sales Blog. To read more content like this, subscribe to Sales. Business emails: Easy to send, difficult to perfect. Professionals receive an average of 88 business-related emails a day, according to the Radicati Group’s 2015 Email Statistics Report. So how are you supposed to stand out? Answer: Your subject line.

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Creativity Conversion Statistics Act-On 44

Content Standard

DECEMBER 12, 2015

It’s a curious paradox: Users have no trouble detailing their daily life minutia on Facebook. But when asked to share location data with an app, they balk. Location is a critical component of app data that can enhance user experience with more personalized, location-specific content. Users themselves tend to agree—83 percent say location is crucial to their app experiences, according to research from Skyhook.

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