Reading the holiday tea leaves: eCommerce and the pandemic’s role in the 2020 holiday season
Liveintent
OCTOBER 13, 2020
The signs have been plentiful, the majority of which pointing to eCommerce being the midnight oil behind 2020’s holiday season. eCommerce in the Before Times. While a larger move was underway prior to 2020, there wasn’t much urgency around having a fully-powered eCommerce option. Now those ships are coming into port.
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