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Grow your brand without advertising

Kevin Indig

Expect timeless tips and strategies, as well as new insights into the future of search. Explore All Episodes SEO, content, and other non-paid channels can impact brand growth more than you think. But, marketers can apply it to content and campaigns. Yes, it sounds boring.

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The marketer’s guide to reporting on social video engagement

Sprout Social

People share video with friends twice as much as any other content. And with many social media platforms doubling down on video and TikTok-style shorts, it’s no question that video engagement is key. If you haven’t brought video into your social media strategy, consider this your “twist my arm” moment.

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30 Social Media Advertising Statistics to Improve Your Strategy

Single Grain

Social media advertising statistics can help you better understand your target audience, which allows you to make data-driven decisions that will, ultimately, improve your ranking. In this piece, we’ve curated thirty of the most important data points to help you form your social media marketing strategy.

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Heatmaps Reveal Where People Look on Social Media Sites [Research]

Hubspot

Mashable commissioned EyeTrackShop, a startup that performs heatmap studies for marketers, to see where people look on popular social media sites. You can see the heatmaps for all of the social media networks they researched on Mashable , but we'll focus on what they found for Facebook, Twitter, Google+, and LinkedIn.

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Just the Stats: Why Should You Leverage Video Marketing

Single Grain

This post on video marketing tips, tricks and lots of juicy stats has been updated for 2019. Including a video within a brief email and delivering content in multimedia formats can help drive response rates, improve information retention, and make your company or offer more memorable”. ~ Andy Zimmerman. NEWLY UPDATED!

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Essential WordPress SEO Plugins: The Marketer’s Toolkit

Single Grain

Not only is WordPress free to install on your own hosting account, it’s easy to manipulate, leads to faster indexing in the search engines and offers an unprecedented number of design options for even the greenest of site owners. Free or Paid: Both, though we find the free one sufficient. Click here to download it for free right now!

SEO 101
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54 Content Marketing Stats to Guide Your 2018 Strategy

SnapApp

And as the content marketing landscape continues to rapidly evolve, it makes sense to look to research to identify trends and patterns that can help guide your strategy. That’s why we’ve gathered 54 content marketing stats all in one place – so you can start thinking about how this data will inform your plans for 2018. .