B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging
Webbiquity
MAY 25, 2021
I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. And YouTube, for sure, I think it’s underutilized for B2B. It’s really more about leading with value. But it’s really more about being a voice as part of that consideration process.
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