markempa

JUNE 7, 2005

The handbook provides lab-tested data, samples from real-life campaigns and step-by-step guidelines on how to improve landing pages and convert more visitors into leads. The handbook provides lab-tested data, samples from real-life campaigns and step-by-step guidelines on how to improve landing pages and convert more visitors into leads.

Landing Pages 120

Landing Pages Lead Generation Conversion B2B Thought Leadership 120

markempa

OCTOBER 6, 2006

There is also some excellent information on writing titles and some great ideas about how to market the finished white paper. Check out a sample chapter from Michaels new book at [link]. I appreciate the practical steps that are outlined in the book, such as Michaels 10-step process to creating white papers.

BtoB 120

BtoB Lead Generation Paper Generation 120

ClearVoice

MARCH 26, 2020

At this stage of your business development and scaling process, consider creating partnerships with a variety of agencies to not only improve the ROI of your marketing efforts, but to simply put out better content consistently. Make no mistake, your ticket to ride the content marketing wave and make your brand known is through content.

Advertising Agencies 71

Advertising Agencies Paid Search Agency Ad Agencies Top of Funnel 71

markempa

JUNE 16, 2005

FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading!

Lead Generation 120

Lead Generation PR B2B Marketing Peer-to-peer 120

B2B Marketing Savvy

AUGUST 25, 2009

An August 2009 study was just released which categorized a sample of 2000 tweets as falling into the following categories: News, Self-Promotion, Spam, Conversational, Pass-Along Value, and Pointless Babble. Instant message call to action promotions. Listening dashboard for brands/branding. Customer feedback/dialogue.

PR 40

PR Twitter Paid Search Agency Advertising Agencies 40

Martech

MARCH 23, 2022

One of the most frequent cliches in marketing analytics is that there are things that simply can’t be measured. There’s no way to measure branding, the impact of public relations or any more complex forms of measurement.” ” Why is market research so expensive? It’s intangible.

Marketing Attribution 108

Marketing Attribution Lead Ranking Sales Qualified Leads Marketing Automation Services 108

Convince & Convert

JUNE 24, 2010

Maybe sampling and demos on location will fit better. Just good ol' direct marketing principles, describe my problem like you know me and get me to trust you. I divinity see some comparison between infomercials and social media, but more on the experience side. Yep I see the connection with Social Media.

Social Media 121

Social Media Paid Content Media Webinar Metrics 121