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B2B Lead Generation Blog: B2B Marketing and PR Internship

markempa

« Research confirms that B2B Companies Continue to Struggle with Lead Generation and Follow-up | Main | Marketing to Small-Medium Businesses Via IT Consultants & Resellers » B2B Marketing and PR Internship Wanted: an exceptional college student to work with me on special projects.

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Twitter Blurs the Line: Sorting Out Branding, Adv/PR and Marketing Opportunities

B2B Marketing Savvy

Among the usage models we’ve observed five which seem to be capturing most discussion and experimentation: Push messaging platform, either PR, Adv or Marketing-driven. There’s a solid multi-year track record of exploration and marketing use, particularly among consumer companies. Traffic generator. Customer feedback/dialogue.

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Thinking About Hiring a Content Agency? Here’s What to Expect

ClearVoice

At this stage of your business development and scaling process, consider creating partnerships with a variety of agencies to not only improve the ROI of your marketing efforts, but to simply put out better content consistently. Make no mistake, your ticket to ride the content marketing wave and make your brand known is through content.

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B2B Lead Generation Blog: Landing Page Handbook: How to Raise Conversions by 40%

markempa

The handbook provides lab-tested data, samples from real-life campaigns and step-by-step guidelines on how to improve landing pages and convert more visitors into leads. The handbook provides lab-tested data, samples from real-life campaigns and step-by-step guidelines on how to improve landing pages and convert more visitors into leads.

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B2B Lead Generation Blog: White Papers and Lead Generation, Key for BtoB Marketers

markempa

There is also some excellent information on writing titles and some great ideas about how to market the finished white paper. Check out a sample chapter from Michaels new book at [link]. I appreciate the practical steps that are outlined in the book, such as Michaels 10-step process to creating white papers.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Maybe sampling and demos on location will fit better. Just good ol' direct marketing principles, describe my problem like you know me and get me to trust you. link] Kenneth Westling 3 things social marketers can learn from ShamWow [link] blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings.