Remove Direct Marketing Remove Lead Nurturing Remove Lead Qualification Remove Training
article thumbnail

The “Surprise” Solution to Getting More B2B Leads in a Digital World

The Mx Group

So what’s a “surprise” solution for squeezing more performance and more B2B leads out of your digital marketing programs? Research from the Direct Marketing Association found that, although marketers continue to underestimate the effectiveness of telemarketing, it’s a mistake to do so.

article thumbnail

The 3 P’s of B2B Lead Generation: People, Process, Platforms

NuSpark Consulting

When people ask me what I do, I usually give them my standard 15-second commercial; generate quality inbound leads and shorten sales cycles via lead generation, lead nurturing, and content marketing. I created the Lead Generation Journey to showcase the process of “before-during-after” lead generation.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The 3 P’s of B2B Lead Generation: People, Process, Platforms

NuSpark Consulting

When people ask me what I do, I usually give them my standard 15-second commercial; generate quality inbound leads and shorten sales cycles via lead generation, lead nurturing, and content marketing. I created the Lead Generation Journey to showcase the process of “before-during-after” lead generation.

article thumbnail

Outsourcing Lead Generation: How to Calculate Lead Generation Outsourcing Costs?

Unbound B2B

Therefore, your sales teams can optimize their sales pipeline and sell more by outsourcing lead generation. Cost-effective A small business or a startup needs more resources to hire and train an in-house marketing team to find sales-qualified leads. Do you have a small company with limited resources?

article thumbnail

B2B Lead Generation Blog: Collaboration Huddles and 35 Other Ways to Improve Sales and Marketing Teamwork

markempa

FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! Develop a marketing program that helps the sales team sell at a personal level. Centralize the lead qualification process.

article thumbnail

B2B Lead Generation Blog: New E-Book Offers Great Advice

markempa

FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading!

article thumbnail

B2B Lead Generation Blog: Lead generation with Podcasts

markempa

FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! is using podcasts to generate sales leads and revenue for their sales training events. A new article in BtoB Magazine by Karen J.