Direct Marketing Emarketing Order Telemarketing 
markempa
MAY 24, 2006
For those who pre-ordered the book, it will arrive with the new cover in June. For those who pre-ordered the book, it will arrive with the new cover in June. click image to enlarge) Im humbled by the incredible endorsements that Ive received for the book so far. I just got my first shipment of author copies and they look great!
markempa
JANUARY 3, 2006
Though there are scores of books on direct marketing, branding, advertising, marketing tactics, PR, varied sales approaches, cold calling, etc., Though there are scores of books on direct marketing, branding, advertising, marketing tactics, PR, varied sales approaches, cold calling, etc., yes thats Tax Day.
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markempa
JUNE 13, 2006
MB) Download a free chapter For the real thing, order on Amazon. For multiple copies, order on 800-CEO-Read (Call Meg at 800-236-7323 ext. MB) Download a free chapter For the real thing, order on Amazon. For multiple copies, order on 800-CEO-Read (Call Meg at 800-236-7323 ext. More about the author.
markempa
NOVEMBER 14, 2005
Log files can be tied into the database to view how often a visitor clicked on and the attendant click stream (pages visited and in what order). So the challenge is connecting website log file data (analytics), with marketing data (inquiries) and then connecting them with the sales process.
markempa
MARCH 30, 2005
Sirius Decisions , a leading B-to-B research firm concludes, "While brand isnt dead, we believe it has become a byproduct of reputation, the first of three overall outputs todays b-to-b organizations must systematically produce in order to be successful.
markempa
MAY 18, 2005
You can pre-order the book via Amazon.com or McGraw-Hill. Though there are scores of books on direct marketing, branding, advertising, marketing tactics, PR, varied sales approaches, cold calling, etc.; Pre-order via Amazon.com or McGraw-Hill. You can pre-order the book via Amazon.com or McGraw-Hill.
Online Marketing Institute
JULY 31, 2009
Too often, people (IT, sales, marketing, whomever) rush to buy technology which appears to solve their business issue, without taking the time to lay the groundwork for a successful implementation. It's all about people, process and technology, in that order. Direct marketing lists? Lead farming? Prospect lists?
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