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Check out the amazing speakers who will be at MarTech Boston

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Let’s start with the keynotes: David Edelman , CMO of Aetna, on B2C marketing and digital transformation. Rishi Dave , CMO of Dun & Bradstreet, on B2B marketing and digital transformation. Robert Scoble , author of The Fourth Transformation , on augmented reality in marketing.

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Marketing + Technology + Management – Hype = MarTech

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While each of them is leading a fantastic organization today, you might also recognize them as the marketing pioneers of the martech industry — previously Brian was the CMO of Eloqua, Jon was the CMO of Marketo, and Mike was the CMO of HubSpot.