Martech

JANUARY 20, 2022

This guide is for marketers who are looking to build their sales pipelines, acquire customers and retain existing customers with virtual events. This guide is for marketers who are looking to build their sales pipelines, acquire customers and retain existing customers with virtual events. Virtual event history.

Digital Asset Management 140

Digital Asset Management Work Management Marketing Management Planning 140

Sprout Social

JULY 20, 2022

If your marketing tech stack is a puzzle, then picture your enterprise social media tool as the final piece that pulls it all together. Once it locks into place, you’re left with more than just a complete picture of consumer needs. 3 things you need to know before choosing enterprise social media management software.

Enterprise Management 79

Enterprise Management Digital Asset Management Work Management Social Media 79

Customer Experience Matrix

JANUARY 31, 2014

Last week’s post looked at newer marketing automation systems that focused on small businesses. The general notion is that small businesses are finding existing marketing automation products too hard to use and would be happy with something simpler, especially if it costs less.

Marketing Automation Services 120

Marketing Automation Services Digital Asset Management Marketing Management Marketing Automation 120

Customer Experience Matrix

MAY 20, 2009

Vendors who replace conventional decision rules with automated statistical methods may gain a key competitive advantage because the automated methods produce substantially and measurably better results. Summary: basic demand generation features are close to a commodity. The question this raises in my mind is where the industry goes from here.

Digital Asset Management 120

Digital Asset Management Work Management Marketing Management Rules 120

Content Marketing Institute

NOVEMBER 1, 2018

Want to be a better content marketer? Consider this: CMI’s 2019 B2B research found that 67% of the most successful content marketers rated their organization’s content tech proficiency as expert or advanced. Only 5% of the least successful content marketers rate their organizations as expert or advanced in content tech proficiency.

Marketing Automation Services 111

Marketing Automation Services Marketing Analytics Tools Resource Management Digital Asset Management 111

Hubspot

FEBRUARY 21, 2019

In 2017, organizations providing online services (a.k.a. They have more — and more valuable — digital assets than your average consumer but less security than a larger enterprise-level company … placing them right in a “ hackers' cybersecurity sweet spot.”. , and an old Iowa sweatshirt of my dad’s. Cybersecurity Terms to Know.

Enterprise Management 76

Enterprise Management Digital Asset Management Phishing Work Management 76

chiefmartech

JUNE 7, 2017

The following is a guest post by Tony Byrne , founder of Real Story Group , a research and advisory firm that evaluates digital workplace and marketing technology vendors. In terms of your martech services, what’s truly core? Versus what’s supporting, experimental, or a niche service? Your Martech Mall.

Enterprise Management 55

Enterprise Management Digital Asset Management Marketing Management Paid Search Agency 55

Single Grain

FEBRUARY 18, 2022

An airdrop is a crypto marketing strategy that works like a giveaway, but with a few differences. In crypto exchanges, you first buy the coin and lock it until the end of the airdrop. Your reward depends on how much and how early you locked. Book My Free NFT Marketing Consultation . Airdrop (or Drop). a reward system.

Peer-to-peer 89

Peer-to-peer Digital Asset Management Cross-Selling Lock-In 89

ClearVoice

MARCH 3, 2020

You know creating content is the backbone of your inbound marketing approach, and brand reputation hinges on quality. As you dream of how to navigate your next content marketing campaign, go all-in with a success mindset — and documented process. Give your marketing team clear instruction and task lists. You embrace a process.

Marketing Budget Creation 114

Marketing Budget Creation Process Top of Funnel Marketing Budget 114

Martech Advisor

SEPTEMBER 9, 2019

Your guide to recognizing the value of democratizing content marketing and four ways a cutting-edge headless CMS busts through bottlenecks to keep productivity and revenue flowing writes, Brent Heslop, Brent Heslop, Content Strategist, Contentstack. The Value of Democratizing Content to Break the Bottleneck.

Enterprise Management 69

Enterprise Management CMS Development Digital Asset Management Work Management 69