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Book Review: Social Media Marketing – An Hour a Day

Webbiquity

He’s a ClickZ columnist, frequent speaker, and has served on advisory boards for ad:tech and the Word of Mouth Marketing Association. The book begins with a fascinating trip through the early days of the web and the foundations of social media. Later, he founded his own marketing technology consultancy. Share this on Bebo.

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Viral Lift - How to Master the Art of Viral Marketing

SnapApp

Of course, as any online marketer knows, driving traffic to your website can be expensive and time-consuming, so we designed our content to maximize sharing through social networks -- a strategy known as ?viral Viral lift begins with someone choosing to share your content with their social network. viral marketing.??

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Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

I think the same is true for the bevy of social tools. Social networking has hit a tipping point, but the channels will continue to ebb and flow. I’m not convinced there is a lot of evidence in BUSINESS communities that people come to those communities for social networking (like Facebook / MySpace).

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How to Match 10 Key Success Metrics to Your Blogging Strategy.

Convince & Convert

Yet, in much of my social media consulting work corporate blog owners are invariably most interested in total visits and RSS subscribers.

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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

Social networking stuff fits here too. Posted by Laura Ramos at 09:40 PM in B2B Marketing , Lauras Posts , Marketing Technology | Permalink Digg This | Save to del.icio.us Yahoos New HomePage Integrates Applications --and Dabbles with Social Yahoo! Just makes it easier to manage all the stuff.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Also, while I think it’s somewhat less likely that a first-time visitor will tweet or Digg or Stumble your work (I’d love to see a study on that), you should make that process as easy as possible as well. That would be a fun discussion, right?

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It pays to provide Support with Social Media

Buzz Marketing for Technology

2) Good customer experiences drive Word of Mouth (WOM) – we all know in social media that both good and bad customer experience stories spread like wildfires. Related posts: Using Social Media to Deepen Customer Relations An obvious win for companies looking to jump into Social. Every Industry! Tweet This!