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The best online reputation defense is a good offense

Biznology

You need to reveal yourself completely — as much as you, your spouse and lawyer agree to, anyway (forget your kids, they’ll be embarrassed, de facto) — and you need to give ’til it hurts — and well past your normal tendency towards discretion and your obsession with privacy. Whichever way you go, please start.

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The Top 3 Priorities for 2010 Marketing Budgets

Online Marketing Institute

Create content on a blog or produce videos, and promote using Digg, Twitter, and other social bookmarking and social networking sites. Public relations (PR) is pretty much the opposite—it produces limited immediate and direct results, but builds your brand in the eyes of prospects, the media, analysts and other influencers over the long term.

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2010 B2B Marketing Budgets and Mix Trends Research

Online Marketing Institute

Reviewing this year's survey results I was surprised that, while B2B marketers experimented enthusiastically with social networking sites (Facebook, LinkedIn) and microblogging (Twitter), social media have yet to create budgetary or business impacts on the marketing mix. Note: this research looks at firms of 50 employees or more only.

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5 Proven Strategies for B2B Social Media Marketing

Online Marketing Institute

Regus chose Affect Strategies , a PR, marketing and social media firm specializing in business-to-business companies, to run their New York campaign. The company started a blog, participated in LinkedIn LinkedIn and engaged on Twitter. Social is not an isolated activity.&#

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Best of 2009: Social Media Marketing, Part 1

Webbiquity

With the rapidly increasing use of social media tools for marketing and PR comes growing pressure to demonstrate results. While most of the sites on the list are hardly surprising (Facebook, Twitter, LinkedIn), there are a few unexpected results, like Tagged at #6 and Yuku at #16.

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4 Tips for B2B Marketing on Facebook

Online Marketing Institute

Leyl Master Black is a Managing Director at Sparkpr , one of the world’s top independent PR agencies. link] Why Facebook Must Get Serious About Privacy | Live Smart & Play Hard [.] More About Mashable » Mobile Version News Submit News About Us Advertise Contact Us Privacy Policy © 2010 Mashable.

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4 Detective Tricks to Find Your Customers in Social Media | Social.

Convince & Convert

You provide a list of your customers’ email addresses, and these services figure out how (and who) among your customers are on Twitter, Facebook, Linkedin and niche social networks, what their “likes” are, and other important details. Add data collection fields for Twitter, Facebook, Linkedin (at a minimum).