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Twitter Twaddle, Part 1: What Twitter Is and Why It's Cool

WebMarketCentral

Most Web 2.0 sites fall into one of a few increasingly well-defined categories, such as social bookmarking (Digg, del.icio.us, Searchles), social networking (LinkedIn, Facebook) or file sharing (YouTube, Flickr, podOmatic ). What's Cool About Twitter Fans of Twitter believe it is a key social media tool for business.

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Best of 2008: Social Media Optimization, Part 2

WebMarketCentral

What are some of the best free tools for monitoring social buzz about your brand or company? Another tool well worth checking out though not on Mitch's list is the "freemium" version of Techrigy SM2. How should you measure the impact of social media? How can you create effective online video content on a budget?

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Best of 2009 (So Far): Social Media Marketing, Part 2

WebMarketCentral

But which social media tool do marketers find most valuable? What's the best tool for social media research and learning? How can you maximize the business value of tools like LinkedIn and Twitter? tools (delicious, Feedburner, LinkedIn et al.), How can you explain the value of social media to skeptics?

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Social Media ROI vs. RONI

WebMarketCentral

Tools like HubSpot do a great job of quantifying social media leads, but still have some last-click bias. Tags: Web 2.0 You have no way of even accurately identifying all of those points of exposure, much less assigning a value to each one. Social Tagging.

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Top 56 B2B Marketing Posts October 2010

B2B Marketing Zone Posts

50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) , October 5, 2010 While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. What’s the Best Social Media Monitoring Tool? by Aaron Kim.