Buzz Marketing for Technology

MARCH 23, 2010

In a recent Forrester Report on “ Customer Experience Pays Off as Social Media reduces Obstacles for Real Change ” they have really nailed down the argument I have been making over the last year about why Support is the single best place to build your business case for Social Media. Share this on Linkedin. Tweet This!

Social Media 100

Social Media Paid Search Agency WOM Media 100

Buzz Marketing for Technology

MAY 19, 2010

Spotting a customer issue, responding to them and solving their problem in minutes using social media provides what can only be called an exceptional customer experience. Layering on social media tactics for support can also decrease your contact center costs. Share this on Linkedin. Tweet This! Share this on Facebook.

Paid Search Agency 100

Paid Search Agency ROI Peer-to-peer WOM 100

Webbiquity

OCTOBER 27, 2010

Forrester recently released a report by Laura Ramos and Augie Ray on How to Assess the Impact of Social Media in B2B Tech Marketing. While B2B marketers have been ramping up social media activities over the past 18 months, not all are seeing the outcomes they’d hoped for. Open, public social networks (e.g.,

Social Media 100

Social Media Allocation Social Marketing B2B Marketing 100

Webbiquity

JANUARY 17, 2011

How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior? How do the audiences differ across various social networks? What Americans Do Online: Social Media And Games Dominate Activity by Nielsen Wire.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Webbiquity

FEBRUARY 7, 2011

Social Media Tips, Tactics and Techniques. How are marketers really using social media? Liza Hausman explains how feeds, traditional search and social network search can work together and steps through “four ‘musts’ of on-site social optimization&# for organizations. by iMedia Connection.

Social Media 100

Social Media Paid Content Tactics Tips 100

Webbiquity

FEBRUARY 7, 2012

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. But which networks are most effective for spreading the content produced? How widespread, really, is the use of social media for marketing? Infographic: Social Media ROI Statistics by Digital Buzz.

Paid Content 100

Paid Content Social Media Statistics Research 100

B2B Marketing Savvy

SEPTEMBER 17, 2009

LinkedIn: 43 million members; 13 million daily avg visits. Certainly consumer brands are early adopters, but the B21B aspects of social media networking are fast gaining traction. YouTube Channel: 400+ videos posted •LinkedIn: Yes. YouTube: Company account with product demos •LinkedIn: Yes. LinkedIn: Yes.

Social Media 40

Social Media Advertising Agencies Paid Search Agency Ideal Customer Profiles 40

Webbiquity

SEPTEMBER 8, 2010

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. Which social networking site is used by 92% of senior marketing executives? While 28% of U.S.

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

Online Marketing Institute

DECEMBER 13, 2010

Blogs form the basis for the formation of interest graphs , which, for all intents and purposes, represent the next stage of social networking. Forrester estimates that 70% of social media users are simply consumers, those who search and consume the content available today…but never say anything in public about it.

Blogger 40

Blogger Curation Contingency Planning Classified Ads 40