WebMarketCentral

JUNE 8, 2007

One more differentiator: As easy as it is to create and launch an email marketing campaign using VerticalResponse (in minutes really), you can also design and launch a direct mail postcard campaign to your postal addresses. an easy-to-navigate website, tons of marketing resources, PR, tradeshows (we're going to eBay Live in June!)

Work Management 20

Work Management Marketing Management PR Paid Search Agency 20

WebMarketCentral

MARCH 5, 2008

by Marketing Genius In this short but thought-provoking post, blogger Emily Bennington asks why almost everyone uses the same, obvious, boring voicemail greeting, when this could be used an opportunity for differentiation. Good question!

Best Practices 20

Best Practices Web 2.0 Paper SEM 20

WebMarketCentral

MARCH 23, 2009

Watching TV with subtitles does not count. There you have it, the best writing on writing from 2008.

Copywriting 20

Copywriting SEO Best Practices Internet Marketing 20

WebMarketCentral

FEBRUARY 20, 2008

Selling the Benefit: Duracell by Marketing Genius from Maple Creative Blogger Skip Lineberg praises a Duracell campaign that creatively and effectively focuses on product benefits in crucial situations—such as in heart monitors and fire alarms—to differentiate a commodity product. Can you buy customer loyalty?

Brand Identity 20

Brand Identity Branding Marketing & Strategy Best Practices 20

WebMarketCentral

SEPTEMBER 24, 2005

WMC: What is your key differentiator (or differentiators), that is, what separates you from your competition? This is what differentiates us from all the rest of the businesses associated with the Live Chat support space. FA: Well, we do not have much of a competition today in our space.

Work Management 20

Work Management Marketing Management SEM Allocation 20

WebMarketCentral

SEPTEMBER 11, 2005

His agency assists companies in a variety of industries in all areas of marketing, with particular expertise in PR, events management, integrated marketing and podcasting. An internal marketing lead has a difficult time juggling company objectives, politics, travel let alone new technologies, channel marketing, and PR.

Advertising Agencies 20

Advertising Agencies Paid Search Agency Webcast Public Relations 20