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4 Trends for B2B Lead Generation in 2023 and Ways to Implement Them in Your Marketing Strategy

Launch Marketing

Trend #3: Leveraging Intent Data and Illuminating Buyer Interest In the fast-paced world of B2B lead generation, harnessing the power of intent data can be transformative. B2B buyers spend about 83% of their time independently researching before making a purchase.

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How to Use Intent Data to Identify Sales-Qualified Leads (SQLs) and Win More Deals  

Only B2B

Read on to delve into how intent data can illuminate your prospect’s intent, leading to the identification of sales-qualified leads and increased deal closures. be What is Intent Data and How Does it Help Identify Sales-Qualified Leads?

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Intent Data: How to Generate Quality Sales and Marketing Leads

DealSignal

Due to the volume of content and online resources in nearly every industry, most people on your buying committees can perform their own research on their own time and are likely to make a decision before ever talking to your sales team. B2B buyer behavior has shifted dramatically to independent, online research.

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How to Leverage Intent Data to Drive More Business

NetLine

While top-of-funnel campaigns are integral to brand awareness and introducing your products and services to a new audience, leaner and more targeted middle and bottom-of-funnel campaigns dedicate your team’s attention to good-fit prospects that save both time and resources.

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5 Proven Tips to Keep Leads Engaged With Retargeting

Hubspot

The classic use case is when a customer puts a something into a shopping cart, but does not complete a purchase. That action of putting an item into the cart shows clear purchase intent. It also incentives platforms to bombard users with ads, who would make purchase anyway.

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What is Intent Data? Insights Beyond the 4 Corners of a Website

Zoominfo

There are five main use cases for sales and marketing teams using intent data in 2021: Identify early buyer interest. Purchase intent signals help identify which companies are actively researching your solution — before they fill out a form on your site or engage with your sales or marketing teams.

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Reverse IP Lookup in Lead Generation: Why and How?

Albacross

DNS refers to Domain Name System, and Wikipedia defines this as “a hierarchical decentralized naming system for computers, services, or other resources connected to the Internet or a private network.”. You want to ask them questions, and demonstrate interest in their company as well. What are you waiting for?