Only B2B

APRIL 3, 2024

In today’s vast landscape of information, buyers rightfully expect to explore solutions at their own pace. Read on to delve into how intent data can illuminate your prospect’s intent, leading to the identification of sales-qualified leads and increased deal closures.

Sales Qualified Leads 71

Sales Qualified Leads Intent Data Lead Ranking High Quality Lead 71

DealSignal

APRIL 10, 2024

For example, if a user searches and reads an article about “cloud computing” and “big data,” that means that they have an interest in, and potentially the intent to purchase, services related to those topics. Opening and/or engaging with emails with subject lines and body content that indicate possible purchase intent.

Intent Data 52

Intent Data Ideal Customer Profiles Intent Marketing Automation Services 52

NetLine

DECEMBER 18, 2023

Identify data sources As with most business analytics that power a marketing campaign or sales pipeline, intent data can stem from multiple sources, including first-party, second-party, and third-party intent data. First-party data like behavior and interest data can also be derived from a customer relationship management (CRM) system.

Intent Data 64

Intent Data Intent Top of Funnel Ideal Customer Profiles 64

Terminus

SEPTEMBER 22, 2019

But the risk represented by bad intent data is even more obvious : tracking user behavior without consent does, after all, go against new GDPR and CCPA regulations and can carry heavy fines. Let’s dive a little deeper into what you need to know before operationalizing intent at your organization and ensure the health of your business. .

Intent Data 22

Intent Data Intent Bombora Dwell 22

Terminus

SEPTEMBER 22, 2019

But the risk represented by bad intent data is even more obvious : tracking user behavior without consent does, after all, go against new GDPR and CCPA regulations and can carry heavy fines. . Let’s dive a little deeper into what you need to know before operationalizing intent at your organization and ensure the health of your business. .

Intent Data 20

Intent Data Intent Bombora Dwell 20

Zoominfo

AUGUST 30, 2023

Sales and marketing teams can rely on intent data to ensure effective go-to-market strategies, accurate customer segmentation , and personalized outreach to the right people. Build targeted lists : Sales and marketing teams can dynamically filter outreach lists for accounts that show active interest.

Intent Data 147

Intent Data Intent Intent Signal Lead Ranking 147

Zoominfo

MAY 21, 2021

To generate a “spike,” data vendors’ algorithms typically factor in several indicators including: Amount of content consumed Number of consumers Types of content consumed Time on page Scroll speed Company spike data allows providers to send relevant information unobtrusively at the right time in their research journey.

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Intent Data Intent Lead Ranking Marketing Websites 130