Zoominfo

FEBRUARY 8, 2022

Account-based marketing is used by most B2B companies, and it’s easy to see why: it promises to bring marketing and sales closer together, target accounts as one revenue team, and drive bottom-line results. Poor data quality leads to targeting the wrong accounts at the wrong times and in the wrong way. The reason?

Account Based Marketing 100

Account Based Marketing Sales Qualified Leads Zoominfo Marketing Management 100

Heinz Marketing

SEPTEMBER 28, 2021

Before you get started with Lead Scoring, you do need to have a few things in place first to set you off on the right foot: You need to have a defined target market, ideal customer profile, and target personas. Your demo request form may generate high quality leads, but your content syndication platform may not.

Lead Scoring 94

Lead Scoring Lead Ranking Ideal Customer Profiles Marketing Qualified Leads 94

DealSignal

JULY 17, 2023

B2B data can help businesses gain a better understanding of their target audience and market trends, leading to better decision-making and more successful outcomes. BOOK A DEMO Data Coverage DealSignal: Data Coverage DealSignal offers comprehensive data coverage, with access to over 20 million global companies across 100s of industries.

B2B 52

B2B Ideal Customer Profiles Budget Programs Zoominfo 52

DealSignal

AUGUST 7, 2023

Harnessing accurate, up-to-date B2B data is the secret sauce that helps marketing and sales teams align their campaigns and cadences to increase lead generation, accelerate pipeline development and achieve and exceed their revenue targets. DealSignal’s dedication to customer support sets it apart.

Ideal Customer Profiles 52

Ideal Customer Profiles Generation B2B Lead Ranking 52

DealSignal

JULY 19, 2023

B2B data can help businesses gain a better understanding of their target audience and market trends, leading to better decision-making and more successful outcomes. BOOK A DEMO Data Coverage DealSignal: Data Coverage DealSignal offers comprehensive data coverage, with access to over 20 million global companies across 100s of industries.

Ideal Customer Profiles 52

Ideal Customer Profiles B2B Budget Programs Comparison 52

DealSignal

JULY 19, 2023

B2B data can help businesses gain a better understanding of their target audience and market trends, leading to better decision-making and more successful outcomes. BOOK A DEMO Data Coverage DealSignal: Data Coverage DealSignal offers comprehensive data coverage, with access to over 20 million global companies across 100s of industries.

Ideal Customer Profiles 52

Ideal Customer Profiles B2B Budget Programs Comparison 52

Directive Agency

FEBRUARY 22, 2019

Many top B2B data providers not only deliver contact information to build lists but also provide predictive analytics on target accounts. It requires a deep understanding of your target buyer’s persona and what key characteristics help segment them from everyone else. One of your target keywords might be: “crm software”.

Database Marketing 45

Database Marketing PPC Work Management Marketing Management 45