Directive Agency

FEBRUARY 22, 2019

As marketers, there are a million and two initiatives we run at once, and it can get difficult to keep track of what is working and what the data is telling us. Enter database marketing. What is Database Marketing? Why is Database Marketing Important for ROI? This trend isn’t changing anytime soon.

Database Marketing 45

Database Marketing PPC Work Management Marketing Management 45

Only B2B

AUGUST 21, 2023

In fact, research by Ascend2 indicates that 61% of marketers consider lead generation as one of the biggest challenges. By analyzing trends and conversations, businesses can understand the pain points and challenges faced by their target audience. Future Trends in Automated B2B List Building A.

Marketing Automation Services 62

Marketing Automation Services Ideal Customer Profiles Lead Ranking Lead Generation 62

Customer Experience Matrix

DECEMBER 18, 2006

If you're interested, the Cymfony Web site offers a free copy of a Forrester Research report on “brand monitoring systems”. These products do more than simply to count mentions in the manner of Google Trends. Like most analyst reports, this provides some useful perspective but not much detail.

Buzz 120

Buzz Marketing Management Planning Eye-Tracking 120