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What the World Would Be Like If B2B Marketing Didn’t Exist?

KoMarketing Associates

Perhaps B2B marketers should become less intent on email blast and mass messaging for their particular audience and turn their attention toward what their customers actually want: campaigns may be more fruitful, regardless of inbound versus outbound focus. Yet only 47% of B2B marketers say they are actively using LinkedIn vs. 90% on Facebook.

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Demand Generation Vendors Offer Few Social Media Applications

Customer Experience Matrix

This lets people easily send a Tweet, post to a Facebook wall or create a LinkedIn article that points to the original content. InsideView is gaining the most attention for this at the moment. InsideView is already integrated with major CRM vendors and with the Marketbright demand generation system.

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Sales 2.0: Sell Faster, Better, and Smarter

Adobe Experience Cloud Blog

Hosted at the Four Seasons in San Francisco, over 700 attendees including big names like Brett Queener from Salesforce, Jeffrey Hayzlett of Kodak, Mark Woollen of Oracle, and Clara Shih of Hearsay Labs and author of The Facebook Era have all filled a room to discuss Sales 2.0. jepc : "If you have used Facebook, you know how to use Chatter".

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10 Best Sales Intelligence Tools to Consider for Your Business

SalesIntel

SalesIntel helps you develop your ideal customer profile and find prospects across the USA, UK, Australia, and Canada region. Customer data saved in numerous papers, spreadsheets, and emails are disorganized and inconvenient, and it provides little significant insight. InsideView. Social profiles like Twitter and Facebook.

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Thirteen email marketing platforms with high ROI

ClickZ

With more options to market your product or service than ever before, marketers have a wealth of possibilities at their fingertips. From low-cost platforms to custom-tailored content, from amazing analytics to incredible engagement, email marketing isn’t going away anytime soon. Cost: Customization starts at $2,500. Mailchimp.

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99 B2B Marketing Statistics to Back Your Bets

Televerde

68% of consumers say a short video is their single most desired method for learning about new products. 64% of users are more likely to buy a product online after watching a video (Statista.com, 2019). 6 in 10 people say watching a video on Facebook has influenced their purchasing decisions. (Wyzowl.com, 2019). LinkedIn, 2019).

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Amazing Account Based Marketing Tactics for Your Entire Funnel

Vidyard

“But those quality leads are going to go through that model and become customers, hopefully become advocates, and buy more. It’s an entire customer lifecycle model that we are using in our efforts.”. For Top 20 accounts, they’re going to see Marketo.com customized with our personalization technology. The AMB Funnel.