Remove customer
article thumbnail

What's it take to generate leads that fuel your forecast?

ViewPoint

Intimate customer tribes over impersonal mass markets. At PointClear, we apply agile to what we do for clients to save time, save money, prevent frustration and get better results. Small experiments, testing and data, intimate customer tribes, engagement and transparency? At PointClear, our average associate is 50.

article thumbnail

What Do You Sell, Who Do You Sell It To and Why Everyone Has to Have The Same Answer

ViewPoint

Today you’ll learn why lead definition is important and why you, as the CEO, need to be involved in building your own universal lead definition: Shortly after I started PointClear I worked with a company that blew through $100 million because marketing was selling to one audience and sales was selling to another. Needs what the company sells.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The 10 most fascinating people in B2B marketing in 2016

Biznology

She was way ahead of the pack in calling for marketing accountability, in everything from lead generation to customer experience management. Ajay Gupta is a data innovator with big ideas for how the rest of us can get smarter with our prospecting and current customer marketing. Now, when can we expect your first stateside event?

article thumbnail

Why Podcasting Has Great Reach and is the Least Expensive Content Creator

ViewPoint

The edited podcast is made available on their Podbean site, but Jane knows this is just the beginning of the journey for the material from this one event. Because a customer was on this program, she looks for direct quotes that can be used for testimonials. She rubs her hands together in anticipation of the future results. Newsletter.

article thumbnail

Insights on Outbound Conference in Atlanta

ViewPoint

The event was held at the Hotel Intercontinental in Buckhead and Cirrus Insight did a great job as a sponsor. Here is what I learned: Jeb Blount – Jeb is the bestselling author of eight books, including " Fanatical Prospecting " , and among the world’s most respected thought leaders on sales, leadership, and customer experience.

article thumbnail

Social Selling 2016: Top 100 Influencers and Brands

Onalytica B2B

Social selling is the process of developing relationships as part of the sales process, this mostly takes place on social networks such as LinkedIn, Twitter and Facebook but can also take place offline at networking events and conferences. “The connected economy means your customer has moved on-line. PointClear.

article thumbnail

B2B Marketing Events Around The World - Mar 2011

MLT Creative

Here's what's on tap for marketing industry events for March 2011. London, UK: The UK’s largest and longest running multi-channel marketing, media and advertising event. San Mateo, CA: The world’s premier independent event dedicated to building, marketing and managing apps for the Android platform. March 18, L2.