Marketing Insider Group

DECEMBER 20, 2012

At the time, David was working out some ideas for his soon-to-be best-seller Real-Time Marketing & PR and I was chief marketing officer at Eloqua. Marketers’ offices resembled trading room floors. David’s vision was influenced by his first job – on the trading floor of a Wall Street investment bank in the 1980s.

Eloqua 100

Eloqua Work Management Planning Marketing Management 100

Webbiquity

JANUARY 12, 2011

Social media marketing, online PR and SEO are three tactics that are all powerful on their own, but have far more impact when used in a coordinated, synergistic manner. How can you amplify and extend new releases through social media? Which online tools are most helpful for PR pros? Interactive PR Guides, Tips and Tools.

PR 100

PR Tools Tips Blogger 100

markempa

MARCH 8, 2006

Im speaking on the "8 Critical Success Factors for B2B Lead Generation Success" along with Mark Organ, CEO of Eloqua. Watch the recorded webcast now Sponsored by Eloqua , provider of the leading integrated demand generation platform for executing, automating and measuring highly effective B2B marketing programs.

Webcast 120

Webcast Ideal Customer Profiles Lead Generation Generation 120

Online Marketing Institute

NOVEMBER 1, 2010

On this blog you will find insights and advice about how to make conventional, online, and social media work well in B2B marketing. The sister report , also published April 24, looks at which tactics B2B marketers use and how well it all works for building brand and generating leads. This is our second joint endeavor on this topic.

Marketing Mix 40

Marketing Mix Tactics Work Management Marketing Management 40

markempa

APRIL 18, 2007

Jill Konrath: Selling to Big Companies Jill Konrath: SNAP Selling: Speed Up Sales and Win More Business with Todays Frazzled Customers Josiane Chriqui Feigon: Smart Selling on the Phone and Online: Inside Sales That Gets Results Michael W. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0

Demand Generation Agencies 120

Demand Generation Agencies Lead Generation Marketing Automation Services Demand Generation 120

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Is social media creating a generation of cowards? &# My take on it may surprise you … and provide uncomfortable reading if you are a parent or social media junkie. Social media and leadership. Social media and leadership. What’s the Best Social Media Monitoring Tool? in the 1960s. in the 1960s. I like Mitch.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40