Remove Curation Remove Funnel Advertising Remove Statistics Remove Storytelling
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13 of the Best Marketing Blogs and Newsletters to Become a Stronger Marketer

ClearVoice

We’ve curated a list of our favorite marketing blogs and newsletters – resources you can go back to again and again for up-to-date information to implement in your business right away and get results. A post to check out: A Masterful B2B Marketing, Unthinkable Storytelling Masterclass: Jay Acunzo on Marketing Smarts.

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4 Tips for Honing Your Content to Reach Gen Z

Convince & Convert

Gen Z is familiar with every marketing and advertising tactic there is. While bounce rates and sales are crucial for understanding your business, looking at the funnel as a whole is a way of organically gathering data on your clientele. So what does this mean for the marketing world? However, this isn’t a bad thing for your brand.

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5 Ways Audience Research Helps You Customize Your Landing Pages

Unbounce

Think about how their location, age, and place of employment might help you personalize your messaging and tighten your advertising efforts. Curated Tip: It also helps if you can offer an incentive in return for their feedback. Leave the “learn more” CTA for the top of funnel folks. Use Audience Research Tools.

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Content Marketing for the Long Haul: Why You Don’t See Results Immediately

ClearVoice

Content marketing is not advertising. Unlike advertising where you openly promote your product or service, content marketing aims to educate and provide value to the readers, which then primes them to take action on your offers. Statistics show that content creators take a little over four hours to write a blog post.

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10 tips to Architect Prevalent B2B Marketing Strategies for Optimized Sales Conversions in 2019

Valasys

Businesses also need to attract, engage & convert the prospects using the pieces of content which resonate with their specific research stages or their positions in the conventional sales funnel – whether top, middle or low funnel leads. Using brand segmentation, brands get more specific about their target market.

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47 Tools and Resources to Build a Ridiculously Powerful Content Marketing Stack

SnapApp

Marketing technology provides new research methods, helps scale your content production, and allows you to better promote and measure your campaigns across many different channels throughout the funnel. Also great for adding some flare to certain statistic displays without having to go full infographic. Design made quick and easy.

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Why Visual Storytelling is Imperative for B2B Content Marketing

Valasys

People prefer to purchase from people, rather than brands; hence, in order to expedite the journeys of the prospects through the conventional sales funnel, it is extremely important for the marketers to optimize personalization & users’ experiences (UX). Visual Storytelling Assistances B2B Marketers.