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The Art of Tailored Curation: Leveraging Niche Content to Boost Customer Loyalty

Scoop.it

Your brand might already practice content curation , which is the art of researching, collecting, and publishing content from your brand and from elsewhere for maximum consumer benefit. But you can go even further with this philosophy through tailored curation. What is Tailored Curation?

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20 B2B Marketing Strategies That Will Deliver Success In 2021

Marketing Insider Group

Make sure the internet platforms you’re using such as Facebook, Google, Twitter, LinkedIn, or any other services that underlie the marketing environment are integrated seamlessly. Create graphs and charts to illustrate data and statistics. Create Visual Content. Customize your images for added relevance and branding.

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50 Email Segmentation Tips You Need to Use Now

Optinmonster

” By understanding the specific characteristics that differentiate each of these groups, you can tailor the content of your email marketing campaigns to each individual segment and significantly increase your conversions. Use your data on your subscriber’s interests to curate content that you know they’ll love.

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19 B2B Marketing Strategies That Are Still Important for 2019

Marketing Insider Group

Make sure the internet platforms you’re using such as Facebook, Google, Twitter, LinkedIn, or any other services that underlie the marketing environment are integrated seamlessly. Create graphs and charts to illustrate data and statistics. Create Visual Content. Customize your images for added relevance and branding.

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26 Inexpensive Customer Delight Ideas to Try Today

Marketing Insider Group

Winning customers’ loyalty takes persistence, though. To put things into perspective, consider the following statistics from Help Scout: Loyal customers are worth up to 10 times as much as their first purchase. Some might call this idea a bit “stalker-ish,” but I think of it as an opportunity to differentiate and WOW.

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19 B2B Marketing Strategies That Are Still Important for 2019

Marketing Insider Group

Make sure the internet platforms you’re using such as Facebook, Google, Twitter, LinkedIn, or any other services that underlie the marketing environment are integrated seamlessly. Create graphs and charts to illustrate data and statistics. Create Visual Content. Customize your images for added relevance and branding.

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

Why Use Twitter, Facebook & LinkedIn for Content Marketing? Social Media Statistics for B2B Marketers , June 21, 2010. Dianna Huff – B2B Marcom ( Small Business Newsletter Email Campaign Facebook SEO Budget Writing ). What’s a Facebook fan worth? T-Mobile Curates Web Content , June 29, 2010.