Remove cross-sell sales
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Web Wise on the Sales Side

Webbiquity

Your company website can serve as far more than a marketing and PR vehicle—it should be a genuine sales tool as well. Guest post by Ken Thoreson, recognized sales management thought leader and managing director of the Acumen Management Group Ltd., This exercise is best done in a face-to-face sales call. Beyond Crossed Signals.

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What is Webbiquity? How to Be Everywhere Online

Webbiquity

For example, Jill Konrath is webbiqitous for the phrase “selling to big companies,&# holding all 10 spots on the front page of Google for that phrase. And if you Google “sales management thought leader&# in quotes, six of the top ten spots belong to the same sales leadership guru. Share this on del.icio.us.

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Marketing Automation: Like Bringing a Gun to a Knife Fight

Webbiquity

How can you efficiently nurture those long-term prospects, learning more about their interests in the process, until they are really ready to engage with sales? Most sales people still don’t. Buyers no longer rely on sales people for basic information or exploratory “consultation.&#

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Upgrade your lame agency website into your social media brand HQ

Biznology

These places, while filled with amazing opportunities for connection and growth, they mean nothing if you can’t bring it all home, be it sales, self-promotion, networking, creativity, marketing, education, or brand-building. At the end of the day, none of this is yours. What is home? It’s genius!

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Marketing 2.0: Can Meebo Make it Real?

readwrite

Cross network web IM service Meebo is announcing today the hire of CNet and Warner Music vet Carter Brokaw as the company’s new Chief Revenue Officer. The response has been unsurprising – users say they don’t want impersonal sales messages broadcast at them. The plan is very marketing 2.0. Is that what users want?

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9 Reasons Why Your Social Media Strategy Isn’t Working

Hubspot

When executed correctly, a social media marketing campaign can bring traffic to your website and generate new leads for your sales team. Facebook, Twitter, LinkedIn, YouTube, Flickr, SlideShare, Vimeo, Digg, StumbleUpon, Reddit, Delicious… seems pretty overwhelming, right? You’re Using the Wrong Social Media Sites.

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Full Stack Experimentation: A Comprehensive Guide

Convert

Whether you’re a startup or a several-decades-old behemoth, the ability to test and optimize every part of your business—from the first line of code to the last touchpoint of sales—is crucial to winning. What about testing the devices you sell your buyers to improve performance and engagement? Case in point: Digg. Ratings: 8.0/10