article thumbnail

4 Ways to Transcend Your Lead Generation Endeavors to Outlast Your Competitors

Valasys

Along with customer loyalty follows the repeat purchase cycles, increased after-sales services, and acquisition of new leads through positive word-of-mouth-marketing (WOMM). Read more on 8 Reasons why B2B Marketers Should Prioritize Word-of-Mouth-Marketing (WOMM). SMM is an important part of building positive brand equity.

article thumbnail

Three Ways to Optimize Your Email Marketing Campaigns

Valasys

This further helps the cause of customer retention, leads to repeat purchases and brand advocacy, and inspires positive Word-of-Mouth-Marketing (WOMM) which drives additional revenue for the brands. Read more on 8 Reasons Why B2B Marketers Should Prioritize Word-of-Mouth-Marketing (WOMM).

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

10 Powerful Ways to Scale-up your Email Marketing During Coronavirus

Valasys

To sustain your businesses during the current crisis, and beyond on the road to explore new normalcy, you need to focus on building brand equity and customer loyalty. By prioritizing our customers’ needs we invite customer loyalty, retention, and expansion of our existing customers-base.

article thumbnail

11 Proven Ways to Use Event Marketing for Lead Generation

Valasys

Apart from seeing the benefits of event marketing from an obvious sales perspective, the marketers should understand that event marketing can be an effective way of gaining some additional revenue through positive Word-of-Mouth-Marketing (WOMM) and also fetches a golden opportunity for building up customer loyalty.

article thumbnail

How to Optimize the Cost of B2B Marketing

Valasys

This requires modern Customer Relationship Management (CRM) tools, several third-party plug-ins, marketing automation tools as well as Business intelligence tools. Client retention helps in forming the loyalty loop for bringing in new customers by positive WOMM, as well as in pitching new supplementary products to the existing customers.

Cost 40
article thumbnail

How Retention Marketing Paves the Way to Business Growth

Valasys

Focusing on retention marketing paves the way to business growth by reducing expenses on expanding marketing and sales outreach and by providing your customers with the value, in a propitious manner inviting brand advocacy and positive word-of-mouth-marketing (WOMM). They allow marketers to view how their ad investments convert into revenue.

WOMM 84