Can you do top-of-funnel marketing automation without CRM?
Biznology
JUNE 6, 2018
The solution, of course, is marketing automation linked to your customer relationship management (CRM) software. But they’re years behind in terms of pre-customer, top-of-the-funnel campaigning. According to Salesforce.com , 92% of customer interactions happen on the phone. Call tracking hub. Email marketing hub.
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