WebMarketCentral

MAY 18, 2007

As B2B buyers become increasingly immune to traditional marketing and more reliant on word-of-mouth vendor referrals, sellers need to become more sophisticated in building customer loyalty through relationship marketing , and converting this loyalty into referral business. social tagging site, sort of company-sponsored version of Digg.

Enterprise Management 20

Enterprise Management Loyalty Marketing Management Web 2.0 20

Online Marketing Institute

JULY 31, 2009

I think the idea of an iTunes™ -like interface — and pay-as-you-go pricing structure — for viewing, sorting, and selecting B2B contacts is intriguing. Posted by Laura Ramos at 09:40 PM in B2B Marketing , Lauras Posts , Marketing Technology | Permalink Digg This | Save to del.icio.us deal; more search competition=a good thing.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

Buzz Marketing for Technology

MARCH 23, 2010

The issue of the customer experience always becomes how do we improve it and how are we going to pay for it – since the contact center is typically considered a cost center. But after you look at the research below it will be hard to call the contact center a cost center for long. Every Industry! Tweet This! Share this on Facebook.

Social Media 100

Social Media Paid Search Agency WOM Media 100

Buzz Marketing for Technology

MAY 19, 2010

Not only that but a recent Forrester study showed that customers actually prefer a better customer experience compared to everyday low prices, and moreover great customer experiences drive positive word of mouth (WOM). Layering on social media tactics for support can also decrease your contact center costs. Tweet This!

Paid Search Agency 100

Paid Search Agency ROI Peer-to-peer WOM 100

LeadSquared

JULY 28, 2015

You can choose: Free plans from WordPress.com Low cost options from hosting companies like HostGator, BlueHost Premium Options from WP Engine. 3) Cost: On a casual glance, WordPress.com (WP hosted) wins this one, however a careful observation would make it clear that self-hosted WP is a better choice. 1) It is easy to use.

Business Blogging 40

Business Blogging CMS Development Digg Domain 40

Webbiquity

JANUARY 10, 2010

For anyone who wants a cool, custom Twitter background but is design-challenged, My Tweet Space provides a wide selection of free and low-cost professionally designed backgrounds to enhance one’s Twitter presence. TAF offers free and fee-based tools to help companies capitalize on word-of-mouth (or word-of-web) marketing.

Tools 100

Tools Enterprise Management Marketing Management Best Practices 100

Online Marketing Institute

JULY 31, 2009

Posted by Laura Ramos at 12:26 PM in B2B Marketing , Lauras Posts , Marketing Measurement | Permalink Digg This | Save to del.icio.us Engagement level is measured based on things like recency and frequency of the lead's visits to your web site, registration/attendance at events, etc. This can be a bit noisy.

Lead Ranking 40

Lead Ranking Lead Scoring Enterprise Management Work Management 40