8 social selling metrics to measure success
Sprout Social
MAY 18, 2022
By focusing on these four areas, the company found that a high SSI correlated with 45% more sales opportunities and 51% are more likely to hit quota. By 2025, Gartner expects “80% of B2B sales interactions between suppliers and buyers to occur in digital channels.” Engage with insights. Build trusted relationships. Click-through rate.
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