ConvertKit

NOVEMBER 20, 2020

But the biggest challenge most creators face with email marketing isn't copywriting or automation, as you might expect. But when you collect their email address, you get to show up in their inbox at regular intervals to strategically educate them until they are ready to buy. Jump ahead. Why focus on growing your email list in 2021?

Opt-out 135

Opt-out Opt-in Landing Pages Work Management 135

Industrial Marketing Today

JUNE 3, 2010

Situation turns dire until someone within the company gets an epiphany, “Our site is not optimized” > Quick, call in that SEO expert who guarantees first page ranking in Google > Before you know it, you are locked in a 6-month search engine optimization contract. Design in the absence of content is not design, it’s decoration.”

Marketing Websites 60

Marketing Websites Web 2.0 Work Management Buying Cycle 60

Optinmonster

SEPTEMBER 5, 2022

Need some new optin ideas for your blog or business? Optins and freebies are a great way to grow your email list. As your email list grows, so will your conversion rates and revenue! In this article, we’ll share our favorite tried and true optin ideas you can offer subscribers. Floating bars. Fullscreen welcome mats. Slide-in scroll boxes.

Work Management 86

Work Management Lock-In Top of Funnel Marketing Management 86

Unbounce

APRIL 23, 2019

Rather than lock up their content entirely behind a lead gen form, they actually embedded forms into each video so they showed up as you watch. Or, just keep them handy for the next time you want to try something more interesting than creating another ebook or webinar. Let’s get cooking. Jump to a Creative Lead Gen Example.

Lead Gen 145

Lead Gen Creativity Sales Qualified Leads Lead Scoring 145

Unbounce

MARCH 8, 2023

Rather than lock everything behind a form, they embedded forms into each video—and it’s a great example of creative lead generation. Marketers could use it to research and prioritize new keywords in just a few minutes. Here’s how the tool works. You start out by entering a keyword or website URL that you’re interested in analyzing.

Lead Gen 52

Lead Gen Creativity Sales Qualified Leads Lead Scoring 52

Directive Agency

JUNE 18, 2019

On this episode, we interview Joel Klettke, who is the founder of Business Casual Copywriting and Case Study Buddy. Blake Emal : Joel is a copywriter extraordinaire. He is solely responsible basically for our copy on our website we just discussed, and he has been doing some masterful things with copywriting for a long time.

Copywriting 40

Copywriting Paid Search Agency Planning Advertising Agencies 40

Directive Agency

JUNE 18, 2019

On this episode, we interview Joel Klettke, who is the founder of Business Casual Copywriting and Case Study Buddy. Blake Emal : Joel is a copywriter extraordinaire. He is solely responsible basically for our copy on our website we just discussed, and he has been doing some masterful things with copywriting for a long time.

Copywriting 40

Copywriting Paid Search Agency Planning Advertising Agencies 40