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Brandpoint
DECEMBER 27, 2018
While website traffic is a common success metric for B2B marketers, more and more marketers are responsible for reporting on marketing qualified leads and marketing-assisted sales through their content efforts. Content marketing isn’t just a brand awareness play. Automated emails.
ClickZ
JANUARY 22, 2020
Marketers need to choose the right marketing automation tool that fits the size and spread of their brand. The current marketing landscape can often defined as an unpredictable sector, where the customer is ever evolving. In this article, we have focused on the top 10 tools that marketers should definitely know about.
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SendX
MAY 24, 2019
Why Email Marketing Still Works Recent statistics also point to the fact that email marketing is still effective mainly because people still check their emails before referencing any other source of information, be it online or offline. If email marketing is so great does that mean it is infallible? The short answer: No.
Inbox Insight
MARCH 27, 2018
There’s been a content explosion. A change in the landscape of B2B marketing that is affecting all of us. This post is based on our B2B Marketing Expo 2018 seminar. ? ?. According to the Content Marketing Institute 91% of B2B marketers use content marketing as a foundational piece of their strategy.
Only B2B
FEBRUARY 1, 2023
Lead Generation Driven By Digital Marketing Online marketing strategies are used in the process of “inbound lead generation” to entice clients with useful and pertinent material. When they get engaged, the business may start fostering the connection until they are prepared to make a purchase.
Hubspot
MAY 29, 2019
HubSpot has several tools to help you grow your business, no matter what stage you're at. You can set up web forms , popup forms , and live chat software for lead capture. Ultimately, the tool allows you to: Grow your traffic, convert leads, and prove ROI for your inbound marketing campaigns. Image Source.
B2B Marketing Insights - WE
JUNE 29, 2018
A solid brand development strategy can mean the difference between floundering or growing your business 10x. It provides clear insight into your marketing action plans and should be revisited and reviewed frequently. These are the drivers for your business. Panabee for name and URL search. Brand Vision.
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