Content and Hubspot - B2B Marketing Zone

7 steps to a better B2B landing page

Biznology

JUNE 27, 2013

Despite years of practice with digital campaigns, B2B marketers still have trouble getting their landing pages to work as hard as they could. You could say it’s the landing page is where your campaign pays off. The role of the landing page is to close on the deal, the same way a salesperson asks for the order.

Landing Pages

Landing Pages B2B SEM Response Rate

4 simple truths about content marketing re-imagined

Biznology

JUNE 25, 2014

Content marketing is still a new field, and it remains dynamic and evolving. These all reveal the importance of content marketing to businesses, and the very management of day to day operations. Content is king. Have you lavished days of work on landing page graphics and shortchanged the text? Image source.

Content Marketing

Content Marketing Planning Work Management Marketing Management

B2B Marketing Zone

Biznology

7 steps to a better B2B landing page

4 simple truths about content marketing re-imagined

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