Convince & Convert
FEBRUARY 27, 2015
Whether you’re in a marketing, sales, or IT role, and whether you’re thinking about the why, when, or how of investing resources in online video, this report is an imperative read. Online video is quickly becoming one of the most important and inventive parts of the modern marketing mix.
The Effective Marketer
JULY 30, 2012
What hiring companies want: someone that understands how to prepare for and conduct a webinar (aka the logistics ), how to market a webinar, and how to use webinars effectively as part of the marketing mix. You’ve got to understand how email marketing works , how it is used successfully and what pitfalls to avoid.
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Vidyard
APRIL 4, 2014
As a marketer, there are times when either option is well and good, but a lot of the time you’re hoping to make helpful content to generate leads or guide prospects through the sales funnel. By connecting your content to a clear CTA, you can be sure you’re being especially strategic in your video marketing efforts.
Marketing Insider Group
DECEMBER 22, 2011
“These are a few of my favorite things…” Now that you have that song in your head, let me tell you a little bit about how I come up with some of my blog content. I try to follow as many really interesting people who write about (or simply share) interesting stuff in the world of B2B Marketing. SM #marketing.
ViewPoint
SEPTEMBER 5, 2013
Online content in the sales and marketing industries is constantly changing. The Marketing Sphere represents recent good reads from our digital circles about B2B marketing selected by PointClear colleagues. How Marketing Can Deliver Qualified Leads. Via Eloqua. Infographic: Spice Up Your Marketing Mix.
Televerde
AUGUST 1, 2019
So it’s a marketing evolution for B2B companies, bridging the gap that often exists between sales and marketing. . It’s a multichannel focus that requires a multifaceted team with skills in data, operations, email marketing, website design, content marketing, display advertising, and more. .
Vidyard
JULY 15, 2013
Content is proving to be a powerful tool of attraction, but with everything from infographics to white papers to consider including in your marketing mix, why is video your best option? Powerful video analytics deliver the data you need As mentioned, you can’t focus on compelling content alone.
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