Marketing Insider Group

APRIL 6, 2021

With content marketing. Implementing effective customer retention strategies into your content marketing plan can help you build a community of advocates for your brand. Word of mouth marketing (WOMM) is still one of the most effective ways to share offerings and promotions with a larger audience.

Top of Funnel 338

Top of Funnel Work Management Marketing Management Content Marketing 338

Valasys

FEBRUARY 28, 2020

The straightforward ramifications of content marketing include attracting & engaging the prospects along with the sales cycles & ultimately driving sales conversions. At least, this is what the marketers think of in first place & this is where the majority of the marketers align their focus on.

Loyalty 72

Loyalty Top of Funnel Content Marketing Ad Building 72

Valasys

MARCH 5, 2020

An adage goes that the old must perish & make way for the new to flourish, the same philosophy can be applied within the B2B set-up to evolve your content strategy in 2020. Read more on 8 Reasons why B2B Marketers Should Prioritize Word of Mouth Marketing (WOMM). Wrapping Things Up.

Paid Content 59

Paid Content De-duplication WOMM Top of Funnel 59

Valasys

MARCH 9, 2020

Working with predictive techniques such as a predictive content strategy according to the likes & interests of the customers, allows marketers to prepare the pieces of content in a way that helps scale up personalization to streamline B2B sales cycle. Read more on How to Build Customer Loyalty with Content Marketing.

Sales Cycle 64

Sales Cycle Paid Content Marketing AI B2B Sales 64

Hubspot

JANUARY 10, 2017

Incorporating video into your content plans is no longer optional. Eighty-six percent of colleges already have a presence on YouTube. YouTube continues to improve its own live stream functionality. Research your personas to find the hashtags that will get your Snapchat content found by them. Influencer Marketing.

Education 28

Education WOMM Trends Planning 28

Valasys

JANUARY 17, 2020

Strategize Your Content Marketing : B2B sites are conventionally copy-heavy & hence, transitioning to a streamlined website can be somewhat difficult. B2B marketers need to optimize their website loading time & overall experience that it delivers to B2B customers. B2B customers value the testimonials. &

B2B Marketing 64

B2B Marketing Marketing AI Marketing Management B2B 64

Valasys

DECEMBER 23, 2019

Authenticity & building trust amongst the prospective & existing customers are essential elements of B2B marketing & help in building brand equity & omnichannel reputation. Artificial Intelligence Assists in Improving Personalization: Personalization has been an integral part of B2B marketing.

Marketing AI 59

Marketing AI Enterprise Management B2B Marketing Work Management 59