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How to make smart cuts to your Marketing Budget…

The Marketing Blender

Our Services. Contact Us. How to make smart cuts to your Marketing Budget…. This especially applies to marketing, seen by many CXOs as a “cost center.” They’re great at closing deals, but if your pipeline just dried up like a Texas creek bed in the August sun, you need marketing to refill that pipeline.

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Top 4 B2B Marketing Trends for 2020

The Marketing Blender

Our Services. Contact Us. Top 4 B2B Marketing Trends for 2020. The marketing trends every B2B company should follow in 2020. How can you tell if a trend is merely a flash in the pan or an actual shift in the market that indicates a long-lasting impact? 2020 B2B Marketing Trend #1: Email Marketing and Automation.

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Top 4 B2B Marketing Trends

The Marketing Blender

Our Services. Contact Us. Top 4 B2B Marketing Trends. The marketing trends every B2B company should follow. How can you tell if a trend is merely a flash in the pan or an actual shift in the market that indicates a long-lasting impact? B2B Marketing Trend #1: Email Marketing and Automation.

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The 11 undeniable benefits of marketing automation for B2B sales and marketing teams

The Marketing Blender

Our Services. Contact Us. The 11 undeniable benefits of marketing automation for B2B sales and marketing teams. How automation can transform your B2B marketing effectiveness and results. The 11 transformational benefits of marketing automation for B2B companies. Improve your sales and marketing alignment.

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How to structure your messaging to increase sales.

The Marketing Blender

Our Services. Contact Us. The most compelling language you can use to sell focuses on the pain points of your customers. The B2B buyer’s journey is the process of how prospects become aware of, consider, and decide to purchase a product or service. The Blender Messaging Choreography. See Our Work. Who We Are.

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How to build a better Challenger Sales presentation in 2020

The Marketing Blender

Our Services. Contact Us. Of course, having a superior product or service still matters. However, the companies that win today don’t just provide a solution that customers already think they want—winners teach their prospects a whole new way of thinking. Our customer X dealt with the same issue when X happened.

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How to optimize your LinkedIn profile for B2B success

The Marketing Blender

Our Services. Contact Us. How to optimize your LinkedIn profile for B2B success. 10 tips and best practices to optimize your LinkedIn profile for B2B sales. It’s also a great way to be discovered by (and build trust with) your prospective customers. Tips to optimize your LinkedIn profile for sales success.