Buzz Marketing for Technology

JUNE 27, 2008

KMWorld & Intranets Conference/Exposition. White Papers. Government. They were distributed fairly evenly by company size and across industry, education and government sectors. I was asking for information about a vendor. Business audio books for sale. KMWorld Magazine. Subscribe to KMWorld. Buyers Guide.

Enterprise Management 100

Enterprise Management Digital Asset Management Work Management Marketing Management 100

B2B Digital Marketer

OCTOBER 13, 2020

Today as CEO of midwest-based Proteus, Knecht’s focus is on leveraging technology to empower and engage buyers in complex B2B sales cycles. The company’s newest product, ProteusEngage helps sales leaders take guessing out of the previous “dark-out” periods that so often slow or kill the sale between qualified to close in the process.

Trust Marketing 52

Trust Marketing Sales Management B2B Marketing Planning 52

Bluetext

APRIL 23, 2021

When it comes to reaching and selling to government agency decision-makers, a colleague of mine often smartly reminds our clients and prospects of the following: there is no “government.” In my last blog post I looked at B2G PR and Marketing strategies for government contractors involved in M&A activity.

PR 26

PR Enterprise Management Work Management Marketing Management 26

Choozle

JANUARY 20, 2020

Here are a few examples of B2B companies: Government agencies, the single most significant target and consumer of B2B marketing. However, this means that over a third (36 percent) still don’t have a formal plan, which can result in missing opportunities and marketing activities that aren’t integrated. The B2B Customer Journey.

Enterprise Management 53

Enterprise Management Work Management Marketing Management Marketing Automation Services 53

Buzz Marketing for Technology

JUNE 27, 2008

Sales & Selling. Sales & Marketing. Franchise Opportunities. White Papers. TO SELL GROUPWARE IN EUROPE, VENDORS MUST CLOSELY MATCH SOLUTION WITH END-USER NEEDS. Mesa ships new release of Conference+; Release 2.0 Forms & Agreements |. Industry Centers |. Business Directory |. Tools & Services.

Work Management 100

Work Management Marketing Management Resource Management Software 100

B2B Marketing Zone Posts

JUNE 9, 2010

Is The White Paper Dead for B2B Marketing? Buzz Marketing for Technology , May 26, 2010 In a recent conversation I was having with the Bloom Group they believe “the practice of publishing white papers must come to a close because of the utter proliferation of white papers, and the poor content contained within so many of them.”

Paid Content 40

Paid Content B2B Marketing Marketing Management B2B 40

Webbiquity

NOVEMBER 12, 2013

Nearly three-quarters of brand marketers still view live trade shows and conferences as either “very valuable” or “essential to doing business.” To optimize not just online visibility but also trust with buyers, vendors need to focus on their industry presence. e-Strategy Trends ). Brandpoint ). eMarketer ).

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100