Conference CRM Multi-Channel Salesforce.com 
Customer Experience Matrix
MARCH 16, 2012
Salesforce.com yesterday announced the launch of Site.com , an enterprise-class Web site management system. The news didn’t seem to get much attention, perhaps because Salesforce.com itself pretty much buried it. So far so good, especially since multi-channel content is another trend I’ve been toying with for some time.
Customer Experience Matrix
JUNE 5, 2013
Fresh on the heels of yesterday''s blockbuster ExactTarget / Salesforce.com deal , SAP today announced acquisition of e-commerce vendor hybris software. After listening to the analyst conference call (available at (303) 590-3030 passcode 4623918), I still can''t say. People integrate CRM with back-office systems all the time.
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Customer Experience Matrix
MARCH 6, 2016
I spent part of last week at ICON16, Infusionsoft ’s annual combination of customer conference, revival meeting, and group therapy session for small business owners. Some companies serving small business have indeed reached multi-million client counts (see table), but their products cost much less and are essential for basic operations.**
Customer Experience Matrix
NOVEMBER 22, 2013
I spent the early part of this week at Salesforce.com ’s annual Dreamforce conference. The main theme of the conference was Salesforce1, a new set of technologies that make it vastly easier to deliver and integrate mobile versions of Salesforce-based applications. Here are my observations. The big news was for geeks.
Customer Experience Matrix
MARCH 29, 2016
It’s even more different from taking conventional multi-step campaigns and calling them "journeys”. Tactics have owners, budgets, start and end dates, revenue targets, types (usually a channel or asset) and other attributes such as journey stage, audience, business unit, geography, and language. These can be tailored to each client.
ViewPoint
MAY 10, 2012
Magazine, Multi-Housing News and Hospitality Design. He is co-author (with Dr. ” Convergence: Technology, CRM & Social Media. He comments, “Salesforce.com is a good example. Often their own salaries and their bonuses are tied to revenue and increases in pipeline channel.”
ViewPoint
MAY 10, 2012
Magazine, Multi-Housing News and Hospitality Design. He is co-author (with Dr. ” Convergence: Technology, CRM & Social Media. He comments, “Salesforce.com is a good example. Often their own salaries and their bonuses are tied to revenue and increases in pipeline channel.”
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