article thumbnail

17 Opportunity Costs of Not Having a Universal Lead Capture Strategy

Lead Liaison

17 Opportunity Costs of Not Having a Universal Lead Capture Strategy It’s easy to look at the price of something and consider it a “cost”. Universal Lead Capture is a Strategy, not Software Universal lead capture is often confused as being a software solution; instead, it’s a business strategy.

article thumbnail

Modern Day Lead Capture for High Performing Exhibitors and ROI Calculator

Lead Liaison

Modern Day Lead Capture for High Performing Exhibitors and ROI Calculator Events are a great opportunity for businesses to connect with potential customers. However, traditional methods of collecting leads at events can be time-consuming, inefficient, and prone to errors.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Best Practices for Transcribing Business Cards and Contact Information

Lead Liaison

Lead liaison’s study of 10,687 business cards and documents requiring transcription determined standard OCR was accurate 60.34% of the time. In comparison, Lead liaison’s methods were 98.6% HUMAN AI: Lead liaison’s classic method, known as Human AI, uses an operations team of several hundred people. accurate on average.

article thumbnail

How to Create a NFC Scavenger Hunt at your Next Event

Lead Liaison

To learn more about Lead liaison’s new and innovative NFC scavenger hunts contact your local Lead liaison representative. To see how Lead liaison’s growing library of digital activations (games) , universal lead capture, and reward-based solutions can help your company generate more leads at your trade shows, contact us today!

article thumbnail

A Lead Generation Plan Begins With Content Marketing Strategy

NuSpark Consulting

Our approach to lead generation beings with a message strategy. From there, the lead generation plan is developed, followed by lead nurturing. There’s more to the proposal than this, but the basics of a lead management plan is in place. Increased leads. New Visitor vs. All Visitor comparisons.

article thumbnail

A Lead Generation Plan Begins With Content Marketing Strategy

NuSpark Consulting

Our approach to lead generation beings with a message strategy. From there, the lead generation plan is developed, followed by lead nurturing. There’s more to the proposal than this, but the basics of a lead management plan is in place. Increased leads. New Visitor vs. All Visitor comparisons.

article thumbnail

Event Lead Management: What You Need To Know Before Your Next Live Event – Webinar Transcription

Lead Liaison

Learn how to make the most out of your next live event with proper event lead management. We’re talking about planning, lead capture, and post-event nurture. Chris Kipgen, Lead Liaison. So we’re gonna go into a little bit of Event Lead Management and why it matters right now. Transcription.