Chris Koch

APRIL 28, 2014

It becomes extremely difficult for a publisher to sell a Web site subscription when so much is available for free. But what happens, asks Rifkin, when you cross the line from the virtual to the physical? are immune to this kind of disintermediation? are immune to this kind of disintermediation? Not so, says Rifkin.

Disintermediation 100

Disintermediation Word of Mouth Internet Marketing Cross-Selling 100

Versium

JUNE 12, 2018

REDMOND, WA–(Marketwired – May 11, 2016) – Versium , a leading data technology company that delivers automated data technology solutions to marketing agencies and enterprises, today announced it has been selected as a “Cool Vendor” in the Cool Vendors in Retail, 2016 report by Gartner, Inc., About Versium.

Gartner 40

Gartner Vendors Lead Ranking Disintermediation 40

Chris Koch

NOVEMBER 7, 2012

The guy who manages the platform at Forbes, Lewis Dvorkin, (if he also created the platform he’s a freakin’ genius) recently wrote about its power to disrupt traditional journalism , citing my new employer, SAP, as one of the companies that sometimes get more hits for the stuff it posts than Forbes’ own journalism. My Current Project.

Disintermediation 100

Disintermediation B2B Marketing Marketing Management Paid Search Agency 100

Biznology

AUGUST 2, 2013

first came to prominence, most companies were challenged by how to adapt their traditional business models to take advantage of web technology. IBM, although a leader in e-business, struggled with this decision and initially decided not to sell their computers online over concerns about disintermediating existing suppliers.

Social Marketing 80

Social Marketing Web 2.0 Disintermediation Planning 80

Versium

JUNE 12, 2018

As companies continue to struggle with how to find actionable intelligence from their data, Versium’s automated predictive models, built using our unique LifeData®, provide powerful insights and significant competitive advantages.”. The company hired retail veteran Todd Sherman as its new vice president of sales.

Enterprise Management 40

Enterprise Management Marketing Management Lead Ranking Disintermediation 40

Martech

OCTOBER 10, 2022

Disconnect 3: Siloed people, process, data and technology versus company-wide integration. Instead, develop dedicated, cross-functional teams to continuously collect and then operationalize customer intelligence into: The products you provide. Acknowledge and address the disintermediation of B2B sellers in today’s buyer’s journey.

Marketing Analytics Tools 120

Marketing Analytics Tools Marketing AI Enterprise Management Work Management 120

Engagio

JANUARY 9, 2017

According to the SiruisDecisions 2016 State of ABM study, 70% of all B2B companies focused on driving account based marketing programs. Invest in digital and social selling training to upskill your teams!” This makes total sense, as product/company fit should be the be all end all.” Trish Bertuzzi. Jon Miller.

Account Based Marketing 88

Account Based Marketing ABM Lead Ranking Top of Funnel 88